Keyword Research

Keywords and Business

Analyzing keywords via successful competitors demonstrates how your marketplace thinks and reacts. And understanding keywords is at the heart of any successful backlink program. Keywords are the starting point for everything in SEO!

We discover desirable keywords by researching search volumes and keyword difficulty. Which competitors are ranking for these words and phrases?

Once we identify your true competitors, then we can discover the pages and the content that attracts the most lucrative rankings. Looking deeper and interpreting analytics reports will reveal specific content characteristics that attract search engines and links.

Keyword research also looks for keyword niches; there are potentially large numbers of long tail keyword niches.