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Keyword Research

The most overlooked SEO tactic is assuring that keywords and key phrases are located somewhere within your website’s content.

Keywords and Business


Analyzing keywords via successful competitors demonstrates how your marketplace thinks and reacts. And understanding keywords is at the heart of any successful back link program.

I discover desirable keywords by researching search volumes and keyword difficulty. I then find out what competitors are ranking for these words and phrases.

Once I identify your true competitors, then I can discover the pages and the content that attracts the most lucrative rankings. Looking deeper and interpreting analytics reports I further discover specific content characteristics that attract search engines and links.

Keyword research also looks for keyword niches; there are potentially large numbers of long tail keyword niches.

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